About me
I'm a Product Designer based in India, specializing in creating impactful, user-centered experiences. With a background in interior design and digital design, I balance form and function while bringing a unique perspective to every project.
Though UX is my primary focus, my practice goes beyond the screens — exploring strategy, systems thinking, and physical spaces.






















Experience
Lead UI/UX Designer
Sierra Living Concepts
Led end-to-end UX strategy and design for an e-commerce platform. Redesigned the unified category and landing experience achieving +120% ad-to-purchase conversion.
Product Design Intern
Nirva Health
Designed a gamification system that turned user drop-offs into 2x daily engagement. Redesigned homepage increasing first task completion by 40%.
UI/UX Designer (Cohort 6)
10kdesigners
Completed an intensive design program. Designed Budgify — an end-to-end expense tracking app — from research through high-fidelity prototype.
Graphic Designer
Caffena Coffee
Managed social media design, product catalogs, brochures, and exhibition graphics for the coffee brand.
Graphic Design Intern
Saimex Group
Designed graphics for product catalogs, exhibitions including IHE Expo 2022, and supported digital marketing efforts.
Tools & toolkit
Capabilities
End-to-end product building — from research through shipping and beyond.
User Research
Uncover user needs to shape better decisions.
UX Strategy
Align design with business goals and user needs.
Information Architecture
Organize content for effortless findability.
Wireframing
Visualize structure and key interactions.
Prototyping
Test ideas with realistic, interactive experiences.
Visual Design
Create polished, engaging interfaces.
Design System
Build unified languages for cross-product consistency.
Responsive Design
Ensure quality across every device.
Vibe Coding
Blend design intuition with AI-assisted rapid prototyping.
Conversion Optimization
Design data-driven interfaces that perform.
Analytics & Iteration
Monitor, measure, and refine products post-launch.
Production Environments
Design within engineering constraints — accessible, performant, scalable.
Recommendations
Saswata Subhra Sengupta
Sr. Product Manager · Sierra Living Concepts
Archi Kashmiriya
Mentor & Design Lead · Nirva Health
Pranav Mehta
Marketing Director · Caffena Coffee
Shivansh Chawla
Team Lead · Saimex Group Of Companies